keithAs a Marketing Manager with Fresh Address, Keith offers an abundance of knowledge in all things marketing.

His primary duties include planning and implementing product and corporate marketing strategies, collaborating with our sales and product teams to develop new marketing tactics, public relations, and managing the creative process for our newsletter, webinars, case studies, and more.

Keith is also a master of content creation and has written over 100 press releases!

Planning for the next ‘normal’ of 2021

The COVID-19 pandemic might be receding slowly, but it’s leaving enough unanswered questions and uncertainty in its wake to make marketers wonder whether we’re ready to go back to long-term planning. Most of us threw out our planning calendars in 2020 and went campaign by campaign, watching the news and our...
Continue reading
  1603 Hits

Acquisition to Attribution: How 2020 Shaped the Biggest Email Trends

First, the good news: The end is in sight! Many of us are looking forward to 2021 and applying what we learned amidst the challenges of 2020 to help our customers succeed and to improve our business operations. The COVID-19 era that marked 2020 has put the spotlight on the major...
Continue reading
  543 Hits

Data Migration Practices: 3 Ways to Get It Right

You did it! You found a new email service provider to help you take advantage of all the innovations available to email marketers today. It's an exciting time – you're looking forward to working with a new partner, you have lots of new integrations to try, and you can't wait to...
Continue reading
  964 Hits