LiveIntentional Weekly: Understanding the FTC's Native Advertising Guidelines
The FTC's Native Advertising guidelines are here, and according to a new report from Mediaradar, if the Federal Trade Commission decided to audit publishers' native ads today, around 70% of websites wouldn't be compliant.
That's why this week, Only Influencer's partner LiveIntent is explaining how to make sure your Native Ads aren't Naughty by Nature. You down with the FTC? Yeah, you know me.