Excellent tools. Poor deliverability? Twice a year, the website EmailToolTester compares the deliverability of different email platforms. For example, according to their report from January 2024, HubSpot, one of the most commonly used email platforms among startups, ends up with an unappealing score: "poor deliverability". The method used to make the...

With the Yahoo-Gmail requirements rolling out, I’m getting a lot more requests to help senders get setup and prepared for the new normal. And although there are MANY ”Yahoogle” webinars, many more questions still remain. The sheer volume of questions, even if they are repetitive, and blog posts, webinars, and Q&As...