McDonald: Is It Time To Expand/Evolve the Role of Email Marketing? Three Suggestions.

Loren-McDonald-headshot-2019
Is it time to rethink the role of email marketing? Beyond a few developments such as optimizing for mobile, the role of email marketers has changed surprisingly little in the last 20 years.  Oh sure the tools have gotten better and more sophisticated, but what email marketers and teams do...
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