kevin kaoI initially started in client services at CheetahMail and Borderfree. After having spent the last 6 years at The New York Times and SiriusXM Satellite Radio, I most recently made the jump back into the agency world with Wpromote, a full-service digital marketing agency, leading their Email Marketing service offering.

Morgan Stewart is the Co-Founder of Trendline Interactive. 

Led by tenured industry analyst and marketer David Daniels, The Relevancy Group (TRG) provides market research and advisory services. We measure consumer and executivebehaviors to develop strategies that optimize a return on marketing investments and drivedigital transformation.

Loren McDonald headshot 2019 300Loren McDonald
Program Director, Marketing Research

As Program Director, Marketing Research at Acoustic, Loren McDonald’s role is to produce thought leadership content and educate marketers on digital marketing best practices and emerging trends through articles, white papers, benchmark reports, guides, presentations, and webinars.

He has written more than 500 articles and delivered more than 350 presentations in 14 countries and 150 webinars. McDonald has 35 years of experience as a consultant, marketing executive and thought leader at companies including IBM, Silverpop, Arthur Andersen, USWeb/CKS, EmailLabs, and Lyris.

Acoustic, the largest independent marketing cloud with a total focus on the marketer, offers the industry’s leading open marketing ecosystem comprised of intuitive, AI-powered products that are purpose-built for marketers. Acoustic serves an international client base of more than 3,500 brands including Fortune 500 companies, providing digital marketing, marketing analytics, content management, personalization, email and mobile marketing and marketing automation solutions.

Social Media:
Twitter: @LorenMcDonald


Dela Quist, is CEO of Alchemy Worx the largest email marketing agency. He is a highly experienced expert email marketer with a strong background in digital media and advertising.

Services include: email marketing strategy, email marketing best practice, email campaignplanning, email design, email copywriting, HTML email production, email campaigndeployment, email delivery and reputation, spam filter avoidance, reporting, and analysis.


Nick Crawford, Owner of Twist Consultancy

Nick's mission is to help businesses win and retain customers with relevant and engaging marketing by reshaping their strategy, delivery and training.

Working with B2C & B2B clients for over 15 years, he has developed a deep understanding of data-driven marketing & strategic planning with a specialism in email and its cross-channel integration. Recent client success has included doubling annual last click email revenue for a well known hotel brand.

An elected member of the DMA Email council and IDM Tutor, Nick supports fellow practitioners across the width of email skills needed from build, test, delivery and beyond.

Katey Charles Darpel founded Katey Charles Communications, a St. Louis-based email marketing agency, in 2003 to meet the growing need for expert consulting and creative services in the emerging email marketing industry. Since then she has helped her clients grow their email databases and send strategic email marketing campaigns that establish positive B2B and B2C relationships and drive sales. Katey thrives on personally getting to know her clients and their businesses so that she can provide personalized, sound counsel.

Katey’s true passion is excellence in communication in any form. She has more than 20 years of experience in digital and print marketing, strategic communications, writing, editing and graphic design for a wide range of media including email, web, social, print and radio. This broad perspective helps her understand the vital role email marketing plays in an overall marketing and communications strategy.

Scott Burdsall is Director of Strategy at Trendline Interactive, and has been in email marketing and product management for over a decade. Prior to Trendline, Scott worked for CareerBuilder, where he led the consumer email marketing, product, and development teams. Trendline Interactive is a full service email marketing agency that delivers world class programs for world class brands.

Chris Arrendale is the Chief Privacy Officer at Trendline Interactive, bringing over 16 years of experience in email marketing technology and software to the table. He is the founder of Inbox Pros, an email deliverability and privacy firm, recently acquired by Trendline. His expertise includes insights into the email industry’s largest ISPs and is backed by extensive knowledge in industry-leading webmail providers, spam filter providers, reputation management strategies, and deliverability consulting best practices.

Prior to Trendline, Chris traveled extensively as a marketing speaker, author, and software consultant. He is an active participant in industry-leading email organizations, including the Email Experience Council (EEC), the Messaging, Malware and Mobile Anti-Abuse Working Group (M3AAWG), and the Email Sender & Provider Coalition (ESPC).

Chris graduated with an associate’s degree from Oxford College of Emory University, followed by a bachelor’s from Emory University and earning a master’s from Southern Polytechnic State University.

Andrew is an avid blogger, frequent speaker and thought leader in the email marketing community.  He has been quoted in and contributed to several books on email marketing as well as numerous whitepapers and publications. An advocate for responsible email marketing, Andrew spent more than 10 years running some of the largest and most complex email marketing programs in the world. In 2010 he co-founded Trendline Interactive, a full service email marketing agency that delivers world class programs for enterprise level organizations.  

With nearly two decades of online marketing experience, Ryan has focused on driving successful growth strategies for high growth SaaS software and online companies.   In his past, Ryan has contributed to the success for companies like Adestra, Acxiom, Responsys, Sears & Kmart, BlueHornet and infoUSA.  His experience and history in the industry is unequaled from his work on the client and vendor sides of the business.  This experience is unique and has driven a fundamentally different view of the industry and the companies Ryan have worked with.  Ryan has developed digital strategies for companies like Canadian Tire, Capital One, Hewlett-Packard (Worldwide), Skype, CenturyLink, Ameriprise, Charles Schwab, First National Bank of Omaha, and U.S. Bank and others.

Ryan is a globally known speaker at conferences and industry events on subjects relating to digital marketing.  In 2013 Ryan was named one of the top 30 digital strategists in the United States by the Online Marketing Institute and keynote speaker at EEC12 & EEC14.  Ryan is heavily involved in industry organizations as a member of the Board of Directors for the ESPC and Chairman Emeritus of the Email Experience Council (digital arm of the Direct Marketing Association).  Ryan is often quoted in books on email marketing and articles from some of the top minds in the digital space with recurring articles on MarketingLand, Business2Community and often quoted on MediaPost as well as other sites.  Ryan currently resides in Dallas, Texas and holds a degree in Psychology.

doug MorneauDoug is an Author, Speaker, Podcaster, and Media Buyer - specializing in Sponsored Email.

His first book “THREE BIG LIES – The Real Truth About Renting Email Lists to Generate Targeted Leads and Sales” became an International Best Seller.

As a podcaster, Doug currently hosts the “Real Marketing Real Fast” Podcast.  He interviews top marketers, industry experts, and SAS vendors.

Alyssa Jarrett is responsible for Iterable's content roadmap and strategy, creating content for its website, blog, and social media platforms to drive user engagement at various points in the buying journey.